“I don’t know what’s going on…” “This is too hard…” “My business isn’t working…”
Have you ever thought something like this in regards to your business?
A lot of entrepreneurs give up before they can notice patterns in their business. In this podcast, Cassandra addresses this issue by discussing the concept of seasonality. Specifically, how does seasonality affect your business and your life and how can you cope and push past seasons of discomfort?
What good is a $100,000/year business if your operating expenses are $95,000 before taking a profit? In this podcast, Cassandra examines the subject of profitability within the business marketplace.
As portraying a business in as positive a manner as possible is every business owners’ goal, sometimes these claims don’t tell the whole story. Financial figures can be embellished to push a goal or narrative in marketing the business.
In this podcast, Cassandra discusses the importance of planning as it relates to your business goals.
Items such as the 6-month marketing calendar provide direction and organization to the campaigns any business owner needs for success.
Is real-time content the best method for reaching your audience or should you take a more strategized approach to your outreach? Examining which goals you wish to pursue will provide the answers you are looking for.
In this podcast, Cassandra delves into the questions that must be asked when interviewing a perspective business coach. The mentor should be able to elaborate as to what happened to their business and what prompted them to seek a role within the business-coaching world.
Cassandra also describes what might be the best coach for you. (Yes, there are a variety of coaches) Different types of coaches provide varying benefits to you and your business. A coach should be able to guide you in the direction of whatever your business’ vision happens to be (some business owners simply desire more vacation time with family).
Finally, Cassandra identified what sort of red flags a person be mindful of when seeking a business coach.
In this podcast, Cassandra explains what it means to take the plunge and commit to pursuing your dream. She begins by reflecting on previous podcasts she produced and determined that she should be teaching is her framework. Cassandra's proprietary framework is broken down into three components to provide you a clear path to meeting your goals.
These three segments are Alignment, Profit, and Impact.
In this week’s inspirational episode, we dive into a spiritual journey with Karen Kenney, a writer, speaker, storyteller, and spiritual mentor. Kenney has dedicated her life to helping people overcome limiting beliefs, past traumas, and to live as though nothing bad has ever happened to them. Through her line of spiritual mentoring, she aligns clients with peace and happiness by teaching them that they alone are responsible for how they’re feeling.
At a young age, Kenney experienced a tremendous amount of trauma and grief. As she grew older, she found herself being drawn to the nonviolent belief system that’s inherent in yoga, which began her spiritual journey. She would eventually become a yoga instructor, opening her own studio, and comforting her clients through times of hardship. During this, she realized that she had a passion for mentoring and working to break the negative mindsets that hold people back in their lives.
If you’re struggling with body image, you might find some peace of mind thanks to today's guest, Carrie Montgomery. Carrie Montgomery is a Transformational Style Coach + Body Image Expert and creator of The Somatic Dressing Method which helps women step into true embodiment and empowered confidence. She teaches women to own their true beauty, build confidence, and create a dream image for their business and life.
Having worked with New Line Cinema and stars such as Cate Blanchett and Aaron Eckhart, her expertise in film, design, marketing and wellness, along with her love of fashion, allows her to create a holistic experience for personal style. She curates her client’s image, helping women look good and feel good from the inside out. This newfound confidence carrie over to her clients’ brands, elevating their visibility and taking many of them from 6 figures to 7 figures in as little as one year. Her work has been featured on OWN, The Oprah Winfrey Network, Super Soul Sunday with Christiane Northrup, Coastal Living, Old Port Magazine, and Hay House.
This week, we explore the nature of relationships and marriages with the help of Emily Funderbunk, certified counselor and published author. Funderbunk was first inspired to become a therapist after trauma in her childhood caused her to search for answers and understand her own struggles. Through her work, she hopes to reduce the stigma of seeking help and speaking with a counselor. Funderbunk’s recently published novel, “Through the Storm: Helping Marriages find Healing after Hurt”, provides a seven step survival guide for couples who are going through a crisis within their relationship. Within her book, Funderbunk explains that marriages can often experience storms, or times of upheaval or stress, and offers guidance to readers who may be suffering from them. She also highlights how partners can unintentionally hurt one another, and how you can bring about healing and forgiveness within your marriage. The advice that Funderbunk offers through her book stems from the lessons she learned when she first started out as a counselor and helped multiple couples through their own storms. In addition, she also emphasizes how forgiveness is as act of love and how a couple can come back together after confronting their own storms.
In her first solocast, Cassandra Shuck discusses overcoming obstacles outside of her control and recognizing the uncomfortable nature of expansion states. Shuck also highlights how recent inconveniences might be a sign from a higher power which are pushing us towards our goals.
This episode dives into the complex nature of failure in the business world and why we only focus on the positive aspect of individual careers, and not the failure and hard work that goes on behind the scenes. Shuck uses herself as an example of this and dives into her own past failures and how they have helped her grow into a successful entrepreneur.
We’re in the midst of tax season and this episode features tax expert Nesha Pai. After many years working as a CPA in corporate America, Nesha decided to birth her own firm. She walked away from stability and a steady paycheck because she had a burning desire inside of her to create something bigger then herself. During this time Nesha was going through a divorce and struggling because of the lack of support from her own family. This only made her more driven and focused.
Through her struggle she birthed Pai CPA, PLLC, to serve the accounting needs of small businesses. From one initial partnership, Pai CPA, PLLC has garnered and retained close to twenty major middle-market clients. From restaurateurs, professional services, medical services, real estate, and manufacturers, Pai CPA stays true to its roots of entrepreneurial determination and support. In this episode you’ll hear Nesha’s journey and how this generous women puts others needs before hers.